EjSBS - The European Journal of Social & Behavioural Sciences

The European Journal of Social & Behavioural Sciences

Online ISSN: 2301-2218
European Publisher

Correlation of Affiliation Needs With Intensity of Using Facebook in Young Adulthood

Abstract

Facebook is geared towards relationship building with others, so individuals who have a high level of need for affiliation, will tend to use it more frequently. This research sets out to examine the correlation between affiliation needs with the intensity of using Facebook in young adulthood. The research uses the quantitative approach and the data was collected using purposive sampling of 122 people. The data collection instrument was a scale of affiliation needs and the scale of intensity of using Facebook. Analysis of the data was done based on descriptive analysis and product moment correlation. Based on the results of correlation between variables, the correlation between variables of affiliation needs with intensity of using Facebook is 0.868 with a significance level of p = 0.000 (0.05) which demonstrates the significant relationship between affiliation needs with intensity of using Facebook.

Keywords: Affiliation needsintensity of using Facebookyoung adulthood

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This article is distributed under the terms of the Creative Commons Attribution 4.0 International License (http://creativecommons.org/licenses/by/4.0/), which permits unrestricted use, distribution, and reproduction in any medium, provided you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license, and indicate if changes were made.

About this article

Published online: 30.08.2016
Pages: 271-278
Publisher: Future Academy
In: Volume 17, Issue 3
DOI: 10.15405/ejsbs.197
Online ISSN: 2301-2218
Article Type: Original Research
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